Domains 101

Why Domain Names?

A domain name is like virtual real estate, and owning a more memorable domain can have a powerful impact on the success of your business, including the following benefits:

  • Positioning you and your business as a thought leader and authority in your field/industry
  • A highly recognizable and memorable name sets you apart and keeps customers coming back
  • Positive SEO benefits such as increased search engine ranking, clicks, and traffic
  • Raise click-through and engagement on PPC ad campaigns (e.g. Adsense, Facebook Ads, etc..)
  • Capture “type-in” traffic – visitors who bypass search engines by typing names directly into the address bar of their web browser
  • Preventing your competitors from gaining these same advantages over you

Additionally, because high quality domains are in ever greater demand and short supply, odds are you can recoup your investment down the road. Unlike traditional media spending that goes right out the window, upgrading to a better domain name is never a sunk cost.

Why Top Shelf Names?

Having completed hundreds of domain transactions over the years, rather than toot our own horn, see what a few of our many customers have had to say:

“It really was a pleasure conducting business with you. I especially appreciated the extra time you took to help with the transfer. For a first time domain name buyer like me your patience and calming demeanor were very much appreciated. I look forward to doing business with you again soon.”

Avo Barsoumian, Raise The Bar Marketing

 

“I had the chance to do business with Mike and must say he’s a very honest guy and I had such a good experience working with him. Thank you, Mike.”

A. William Patino, William Dezign

 

“I had no idea how to transfer domains and you did a great job walking me through it. It was a great price for the quality of domain, and I love the on-going support you have offered me since our transaction. ”

Chad S., Lushleaf

Take the Next Step

Browse a selection of our 2019 portfolio where you can find a highly memorable domain for your next great project or venture, or learn more about our domain consulting service and how we can help you acquire the perfect domain today.

Learn Even More About Domains

If you would like to expand your knowledge about the market for domain names, the many benefits of owning a great domain, as well as where and how to go about acquiring a better domain, we have written a free white paper called: Exploring the Domain Aftermarket (2010).